Mar.13

13.3.2014
0 Edgar2

Freelancer

ATL. / BTL On-line & WEB activities for Cinema City Czech and Slovak Republic

 

  • TVC spots, Print & Outdoor
  • Web, Facebook
  • Loyalty club and related partner programmes
  • Cross-promotion, Cross-Loyalty

On-line & WEB B2B activities for Microsoft

BTL On-line & WEB and Cross-promotion activities for Nestlé Nespresso

BTL and packaging design for Maspex (Kubík juice)

2) WORKING EXPERIENCE

Mar.13

13.3.2014
0 Edgar2

Mar.13

13.3.2014
0 Edgar2

Publicis Worldwide

Responsible for communicative activities and building trademarks of the most important agency clients:

 

Renault Czech and Slovak republic

Hewlett Packard Czech and Slovak republic

 

  • Leadership of creative team and responsibility to Creative Director
  • Strategical planning of client’s activities – close cooperation in preparation of communication plan, creating the positioning and preparation of the communication strategy.
  • Responsible for leadership and achieving the set goals by the whole group
  • Daily supervising of the team and running the orders from the brief to the final realization.

Coordination and synchronization of the Czech and Slovak region

2) WORKING EXPERIENCE

Mar.13

13.3.2014
0 Edgar2

Ark Thompson – JWT Worldwide

Responsible for ATL & BTL communicative activities and building trademarks:

Allianz, Zivnostenska Banka, Kraft Foods-JACOBS, Unilever, Ferrero, Wustenrot, GLOBUS Czech Republic, Unilever-Organics, Bohemia Chips, Skanska, Shell

 

  • Arranging comprehensive ATL and BTL communication for the Czech and the Slovak Republics (image campaigning, consumer promotions, events, launching new products and penetrating market)
  • Involvment in strategic planning  and marketing activities of our clients in the form of annual brand plans and long-term strategic recommendations

Involvment in media planning

2) WORKING EXPERIENCE

Mar.13

13.3.2014
0 Edgar2

Mar.13

13.3.2014
0 Edgar2